A bold leap forward for energy technology.
Coal isn’t a popular source of energy these days. Laurus aims to change that with new technology that turns coal into all kinds of clean energy–without digging it out of the ground. The challenge for this site was to communicate the benefits of this new technology to a variety of audiences. A big, bold design combines the weight of heavy industry with the promise of clean energy.
Working with a geographically dispersed team, we developed the whole site from scratch, including information architecture, all new look-and-feel, a custom XML-driven Flash banner, and an easy-to-maintain WordPress build that ensures the site can grow with the company and stay up to date.
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